Hi, I'm Jaron Lukas! 👋​ If you're a startup founder looking to grow your brand or looking for ​my keto salad recipe, you're in the right place.

Some call me a startup thinkboi, others say I'm a wise sage. Whatever it actually is, I've built businesses and helped entrepreneurs reach $100 million in sales. Here you can access free resources to learn how we did it.

​I'm currently improving the world's pet food as CEO of Yumwoof Natural Pet Food. Try it out!

Sometimes I guest write for Entrepreneur Magazine.

The best resource on this site is my 7-day audio program below. It's free.

ProTip: If you want to ignite massive growth from customers who love your brand, try this. I created this during a year spent in meditation right before starting Yumwoof.

Learn my agile, scientific approach to creating startup growth strategies.
This e-book is great for founders who are new to marketing.
Get The Book.

Welcome fellow human.

A former investment banker who somehow turned to the light side, I've been an entrepreneurial executive since 2012 and was recently cited by Fox Business News as a leader they're watching. I'm currently the Co-Founder of Yumwoof Natural Pet Food and a strategic advisor to over 15 startup companies. An early innovator in decentralized technologies, I founded blockchain industry leader Coinsetter in 2012, which was acquired by Kraken in 2016. I started my career at J.P. Morgan, went to Rice University, and have been featured in The Wall Street Journal, The Financial Times, Bloomberg, CNBC, TechCrunch and other publications. 
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Click here to read more about me
I've been featured in these publications

Develop a mindset for achievement.

My first e-book The Secret to Visualization  explains how I retrained my thinking patterns to achieve business goals.
Get The Book.